When I was in marketing, the presentation was a huge part of closing deals. Those first impressions help people form opinions about you. That’s why you need to create a portfolio for your clients that will present your beautiful pieces. Some of the best platforms are at your fingertips: the likes of Facebook, Instagram, and Twitter. These social platforms will not require you to part with lots of cash to set up pages for your fashion business.
If you want to go all in, you can also upload your pieces on to platforms that are exclusively designed to sell clothes such as Grailed, ASOS, Material World, and The Real Real. What these platforms have in common is that they must check out your pieces before they can accept to sell them. If they are good, you can send out the rest of your pieces for them to start selling. They will then give you a percentage of the overall payout.
Ø How to use those platforms as one of your business ideas selling clothes online
You have already found the ideal platform to sell your clothes but don’t know what to do next. It is not enough that they accepted your outfits and are selling them for you. These platforms are what portrays you as a business person. So you need to make them as presentable as possible to not only attract clients but also keep them coming back for more. You may run into these clients elsewhere and that lovely impression they had of you when they saw your pieces would help land a good business deal.
Keeping that in mind, you need to make sure you take quality pictures of your clothes. Investing in a good camera or smartphone would do the trick. Before making any uploads, make sure the pictures are fantastic and worthy of an audience.
Then you will need to make these uploads on a regular basis. People like to be entertained which is why clients looking through several different beautiful pieces would hook them to your page. Two or three uploads a week would do since you want to keep them wanting more.
Content writing usually boosts the sales of any item. To maximize on this, if you are showcasing your pieces on a social media platform, you can write an article or two every week giving fashion tips. The tips will enlighten your clients on the latest trends and open their minds to putting together different outfits.
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